To understand the artistic paradigm of an everyday T-shirt, and to experience the level of aesthetic excellence a super luxurious versions of your everyday staple can transport you to, check out the brand 'UNDER CONSTRUCTION' by Geneva based designer, Eliran Ashraf.
Designer par excellence, Eliran Ashraf's 'Tees' (T-shirts ) are artistic canvases that portray his genius interpretation of Urban philosophy; architecture, urban structures, life and movements; everything intertwined into a vision of “emotional landscapes'- as he calls it himself.
'UNDER CONSTRUCTION' is a symbolic expression of his subversive ingenuity, an autonomous questioning of religion and belief, tradition and ambition, material and spiritual - and the end result is amassed into one product - 'Tees' with high voltage 'street-chic' power.
In creation, Eliran experiments with textural designs, advanced technologies of knitting & textile printing and combining traditional handmade textile painting and embroidery.
For anyone, who wants an authentic conversation with fashion, and want others to stop and listen – please collect an original, well-tailored, and subtly offbeat T-SHIRT from Under Construction'
Eliran Ashraf works and live in Geneva. You can shop his collection at www.uceliranashraf.com
an authentic conversation with fashion
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Story: L. PANICKER GRABER
Photo Source: UNDER/CONSTRUCTION